Great Lengths: Style Elevated

Beloved by beauty editors and stylists alike, Great Lengths needed to raise consumer awareness of their high-performance products. TAG stepped in to give this luxury hair extension brand a bold, beautiful, modern point of view. In a full branding transformation, TAG deliverd a campaign with a fresh, engaging and aspirational look and tone. The multi-layered campaign came to life with new trade and consumer print ads, a brand film, digital content, and hair stylist how-to’s.